Challenge
With ’Danish’ and ’quality’ being important focus points, the Danish candy brand Evers wished to create a new series of high-quality products. The purpose being to enter the market of quality-conscious consumers. This demanded a new name and logo – and a design embracing both the character of the new products and the existing visual identity of the brand.
Solution
Package design for 3 new hard candy variants with a clean, modern look taking the brand to that next level of luxury treats.
